1 -Set up your addresses
Set up your address book: If you would like to personalize the emails you send to subscribers, and store extra information about each subscriber, then you need to set up an address book. Personalization is useful and a more targeted approach as it allows you to address your mailers directly to the recipient, for example, “Dear Sue”. If you would like to capture more than just a recipient’s name, then you can use your subscription form to do this.
Your Address Book can be associated with more than one mailing list.
Once your address book is set up, you can edit your address book, delete contacts or even add single and multiple new contacts to your address book.
Note:
In Advanced mode you can have multiple datasets, one of which is your Address Book. In Advanced mode, you could have the dataset called 'Address book', and another dataset called 'Balances due' that way you can personalize an email from two different datasets…
If you don't want to personalize your newsletter and only want to collect email addresses:
Create a mailing list
Upload your email addresses from Csv, xls, xlsx, txt (with or without additional data), import directly from online email accounts or manually type input email addresses by copying, pasting and typing.
2 - Set up your subscription form
We give you the code for a sub form that you can add to your site, blog etc. First, choose your own design or use our default design. Select the image you want to use as the logo, pick a background color, choose text attributes, choose the style of your links in your sub form (for instance, subscribe, unsubscribe and forward to friend links)
3 - Create your newsletter
Give your newsletter a name, select a folder to store your newsletter in, upload templates from our templates library and then select it from the drop down menu on the “create newsletter” page. Click on next and begin editing the newsletter template we have provided you with, you can change content, links and add your own images by simply using the editing tools at the top of the page.
If you don't want to use one of our templates, you can insert your text directly from Word to our editor, or insert your own HTML template into the code view of the editor.
If you want to insert images to your newsletter - into your blank newsletter or replacing the images in the templates, use our Advanced mode. To do that, you must first upload the images you want to use to the images folder.
In Advanced mode, you can also import a Word document with images. Don’t forget that if you do this, you need to upload images from your Word document separately. Images can be uploaded individually or in a Zip file. Remember, if you are uploading images, the maximum file size is 200kb.
4 - Send yourself a test email
Best you send a test email to a variety of email browsers to see how it looks. Also, check the spam score button to make sure your subject line, content and images are legit.
5 - Edit your newsletter
If you still need to edit a few things, simply click on Edit Newsletter in the menu, choose the folder and the newsletter you want to edit. Make your corrections, save and get ready for sending.
6 - Send your Newsletter
Choose your mailing list, add a from address, from name, and subject line.
Choose your newsletter from the folder and choose NL name. Double check all data. Once you hit the send button, you can still make emergency editions to the newsletter content, links or images while the newsletter is in the send queue, but this is not ideal.
7 - Check your send results - Reports and Statistics
In the reports overview, you get amount of emails sent, delivered, opened, clicked, fwd and unsubscribe data.
If you want more detailed info, click on the + sign which opens a newsletter report. In here, you'll get exact metrics, such as the reasons why emails were not delivered, or all the email addresses of those who clicked on a link in your mail. You can export these reports as pdf.
Now try out Advanced Mode!
- Set up TriggerMails (autoresponders like anniversary dates, follow up trigger emails to subscribers who click on a certain link in your email etc)
- Segment your subscribers for targeted communications and marketing
- Advanced reporting - check out reports per send, mailing list, recipient
- Upload and manage images and files
- And much more!